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One of the most frequent questions we get is 'should I boost a post' and, of course, the answer is 'it depends'. In this episode, we talk about when to boost, when not to boost and why it's not a dirty word.
One of the easiest steps in the planning process is choosing where to publish your offer. Which social media platforms and which traditional media...
Creating an offer is important. How you present that offer to your ideal customer is even more important. Getting this right will let you...
Video is the #1 medium for social media and for marketing generally. If you want to engage your audience and really build a connection,...
