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One of the easiest steps in the planning process is choosing where to publish your offer. Which social media platforms and which traditional media channels? You'll need a combination but it's important to choose wisely based on your client persona. In this short episode we look at some of the major online platforms to help you make the best decisions.
We all know to succeed in marketing takes persistence and courage, but what does that actually mean? In this episode we talk about how...
Copywriting pervades every element of your marketing, at every stage of the funnel and can make the difference between a good, campaign, a great...
Creating outstanding offers, compelling copy, and vibrant visuals is one thing. Knowing where to put them to reach the right audience is another. In...
