One of the easiest steps in the planning process is choosing where to publish your offer. Which social media platforms and which traditional media channels? You'll need a combination but it's important to choose wisely based on your client persona. In this short episode we look at some of the major online platforms to help you make the best decisions.
Creating outstanding offers, compelling copy, and vibrant visuals is one thing. Knowing where to put them to reach the right audience is another. In...
Creating an offer is important. How you present that offer to your ideal customer is even more important. Getting this right will let you...
In this episode we'll look at the process for auditing your marketing. How to find the holes in your plan, and identify just where...