One of the easiest steps in the planning process is choosing where to publish your offer. Which social media platforms and which traditional media channels? You'll need a combination but it's important to choose wisely based on your client persona. In this short episode we look at some of the major online platforms to help you make the best decisions.
The lack of any structured and automated lead nurturing is easily the number one gap in most marketing strategies we see and is the...
Creating an offer is important. How you present that offer to your ideal customer is even more important. Getting this right will let you...
This is the 3rd part of our three-part planning mini series and we're looking at how to create your offer. If you've done the...