This is the 3rd part of our three-part planning mini series and we're looking at how to create your offer. If you've done the first 2 steps in the process (setting your goals and creating your client persona) this step is actually quite simple.
In the next episode we'll look at how to position your offer, which is much more complex.
In this episode we'll look at the process for auditing your marketing. How to find the holes in your plan, and identify just where...
What is PR, and how does it affect your brand and your business? These are the questions we discuss with Jessica Mudditt on this...
The lack of any structured and automated lead nurturing is easily the number one gap in most marketing strategies we see and is the...