This is the 3rd part of our three-part planning mini series and we're looking at how to create your offer. If you've done the first 2 steps in the process (setting your goals and creating your client persona) this step is actually quite simple.
In the next episode we'll look at how to position your offer, which is much more complex.
One of the easiest steps in the planning process is choosing where to publish your offer. Which social media platforms and which traditional media...
We all know to succeed in marketing takes persistence and courage, but what does that actually mean? In this episode we talk about how...
In this episode we'll look at the process for auditing your marketing. How to find the holes in your plan, and identify just where...