This is the 3rd part of our three-part planning mini series and we're looking at how to create your offer. If you've done the first 2 steps in the process (setting your goals and creating your client persona) this step is actually quite simple.
In the next episode we'll look at how to position your offer, which is much more complex.
Copywriting pervades every element of your marketing, at every stage of the funnel and can make the difference between a good, campaign, a great...
What is PR, and how does it affect your brand and your business? These are the questions we discuss with Jessica Mudditt on this...
Video is the #1 medium for social media and for marketing generally. If you want to engage your audience and really build a connection,...