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Understanding your ideal customer, their fears and frustrations, goals, desires and what interests them will help you create offers and marketing that inspires them to take action.
In this episode we look at the process to create a deep and rich picture of your ideal client so you can create marketing that gets you the best possible outcomes.
Creating an offer is important. How you present that offer to your ideal customer is even more important. Getting this right will let you...
One of the most frequent questions we get is 'should I boost a post' and, of course, the answer is 'it depends'. In this...
Branding is a key element to the long term success of your business and can absolutely help you attract the right clients, the ones...
