Understanding your ideal customer, their fears and frustrations, goals, desires and what interests them will help you create offers and marketing that inspires them to take action.
In this episode we look at the process to create a deep and rich picture of your ideal client so you can create marketing that gets you the best possible outcomes.
Understanding what motivates people, their fears, frustrations, goals, and desires is the key to attracting the right clients to your business. In this episode,...
Creating an offer is important. How you present that offer to your ideal customer is even more important. Getting this right will let you...
In this episode we'll look at the process for auditing your marketing. How to find the holes in your plan, and identify just where...